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BNY Mellon: New York Stock Exchange Takeover

Developed a dynamic motion graphic for BNY Mellon’s NYSE closing bell, showcasing its legacy and CEO transition in a seamless, high-impact visual takeover.

Location:

New York City, NY, USA

Type of Work:

Motion Design

Completion Date:

February 2023

Overview

In 2022, BNY Mellon marked a historic leadership transition as Robin Vince succeeded Todd Gibbons as CEO during the closing bell ceremony at the New York Stock Exchange. To commemorate this milestone, I developed a two-minute motion graphic highlighting the company’s evolution and achievements. Collaborating with BNY Mellon's events team, I ensured brand alignment while crafting a seamless, engaging animation optimized for digital signage. Displayed across all NYSE monitors, the animation served as a visual takeover, reinforcing BNY Mellon’s legacy and leadership while gaining widespread visibility across major media outlets.

Project Property
NYSE
BNY Mellon
Motion Design
After Effects, Illustrator
available

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