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BNY Mellon Event Sizzle Reel

Created a dynamic, soundless animation reel for BNY Mellon's Active Investors 2022 event, designed for seamless playback across all event monitors.

Location:

New York City, NY, USA

Type of Work:

Motion Design

Completion Date:

February 2023

Overview

I developed a dynamic 2D animation sizzle reel for BNY Mellon's Active Investors 2022 event, designed for playback on all event monitors without sound. The animation highlighted key themes, product insights, and branding through engaging motion graphics and seamless transitions. Given the silent format, I emphasized bold visuals, clear typography, and dynamic pacing to maintain viewer engagement. The modular structure allowed for easy adaptation across different event spaces, ensuring consistency and impact. The final reel successfully reinforced BNY Mellon's messaging while enhancing the event’s immersive experience.

Project Property
Active Investors
BNY Mellon
Art Direction, Motion Design
After Effects, Illustrator
available

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